Unsustainable Land Use & Agriculture Behavior Change
One sentence on impact: In three days we are mapping behavior-change levers that encourage regenerative agricultural land use while safeguarding community livelihoods.
Project brief (PDF) · View code · Explore data
About this site: Group 6 uses this page to capture daily decisions, visuals, and takeaways during the 2025 Innovation Summit. Edit anything in your browser: open a file → pencil icon → Commit changes.
How to use this page (for the team)
- Edit this file:
docs/index.md
→ ✎ → change text → Commit changes. - Add images: upload to
docs/assets/
and reference likeassets/your_file.png
. - Keep text short and visuals first. Think “slide captions,” not essays.
Day 1 — Define & Explore
Focus: questions, hypotheses, context; add at least one visual (photo of whiteboard/notes).
Our product 📣
- Policy-ready toolkit that pairs data visuals, narratives, and partner commitments for behavior change in agricultural landscapes.
Our question(s) 📣
- Which behavior-change strategies can steer unsustainable land conversion toward regenerative management?
- How should incentives and messaging shift across producer types and land-tenure contexts?
- Who benefits immediately if local governments adopt these approaches?
Hypotheses / intentions
- We think that pairing agronomic evidence with behavior-science framing accelerates adoption of sustainable practices.
- We intend to test whether bundling economic, climate, and equity outcomes in our visuals increases partner buy-in.
- We will know we’re onto something if summit partners request to pilot the recommended interventions this season.
Why this matters (the “upshot”) 📣
Unsustainable land use erodes soil health, reduces yields, and undermines climate resilience. Clear behavior-change pathways can help agencies, NGOs, and producers coordinate around incentives that keep land productive and communities thriving.
Inspirations (papers, datasets, tools)
- Publication: Behavioral insights for agri-environmental schemes
- Dataset portal: USDA Cropland Data Layer
- Tool/tech: ESSA Behavioral Interventions Toolkit
Field notes / visuals
Raw photo location: day1_whiteboard.jpg
Caption: What this shows and why it’s useful today.
Different perspectives: Briefly capture disagreements or alternate framings. These can unlock innovation.
Day 2 — Data & Methods
Focus: what we’re testing and building; show a first visual (plot/map/screenshot/GIF).
Data sources we’re exploring 📣
- USDA Cropland Data Layer (2024) — mapping crop rotations and conversion hotspots across summit focus regions.
Raw photo location: explore_data_plot.png
Preliminary comparison of regenerative vs. conventional acreage by county.
-
FAOSTAT agri-environment indicators — fertilizer use, emissions, and land management stats to contextualize messaging.
-
Partner interviews and behavior survey notes — qualitative evidence about motivations and barriers to adopting new practices.
Methods / technologies we’re testing 📣
- Spatial overlays of behavior segments with land-cover change metrics.
- Adoption-curve scenarios estimating acreage impacted under different incentive packages.
- Narrative-first dashboards using Observable notebooks and lightweight infographics.
Challenges identified
- Gaps in county-level behavioral data to align with remote-sensing products.
- Limited time to harmonize socio-economic and ecological indicators.
- Choosing the right stories and visuals for partners with different decision timelines.
Visuals
Static figure
Raw photo location: figure1.png
Figure 1. Counties with regenerative practice incentives show slower conversion to high-risk land uses.
Animated change (GIF)
Raw photo location: change.gif
Figure 2. Crop-cycle animation highlights when intervention messaging should be deployed.
Interactive map (iframe)
If an embed doesn’t load, put the normal link directly under it.
Final Share Out — Insights & Sharing
Focus: synthesis; highlight 2–3 visuals that tell the story; keep text crisp. Practice a 2-minute walkthrough of the homepage 📣: Why → Questions → Data/Methods → Findings → Next.
Raw photo location: team_photo.jpg
Findings at a glance 📣
- Behavior-driven incentives could shift 18% of high-risk acreage toward regenerative practices across our pilot counties.
- Aligning conservation payments with planting windows lowers projected soil loss by 12% compared to business-as-usual scenarios.
- Partner storytelling commitments help extend benefits to both smallholder and large operations, improving equity outcomes.
Visuals that tell the story 📣
Raw photo location: fire_hull.png
Visual 1. Highlight regenerative adoption hotspots where behavior-change programs are most needed.
Raw photo location: hull_panels.png
Visual 2. Side-by-side comparisons of messaging tests and resulting behavior shifts.
Raw photo location: main_result.png
Visual 3. Summaries of partner commitments and timing for rolling out incentives.
What’s next? 📣
- Immediate follow-ups: validate behavior segments with partner data and finalize infographic copy.
- With one more month: prototype incentive pilots with two regional partners and monitor adoption metrics.
- Share next with: summit leadership, USDA climate hubs, and local conservation districts.
Featured links (image buttons)
![]() Read the brief |
![]() View code |
![]() Explore data |
Team
Name | Role | Contact | GitHub |
---|---|---|---|
Add your team lead | Project coordination & partnerships | name@example.org | @github-handle |
Add your data specialist | Data & methods lead | name@example.org | @github-handle |
Add your storyteller | Communications & visuals | name@example.org | @github-handle |
Storage
Code
Keep shared scripts, notebooks, and utilities in the code/
directory. Document how to run them in a README or within the files so teammates and visitors can reproduce your workflow.
Documentation
Use the docs/
folder to publish project updates on this site. Longer internal notes can live in documentation/
; summarize key takeaways here so the public story stays current.
Cite & reuse
If you use these materials, please cite:
ESIIL Innovation Summit 2025 Group 6. (2025). Unsustainable Land Use & Agriculture Behavior Change. https://github.com/CU-ESIIL/unsustainable-land-use-agriculture-behavior-change-capacity-innovation-summit-2025__6
License: CC-BY-4.0 unless noted. See dataset licenses on the Data page.